With smart growth we can preserve and enhance our neighborhoods.

For too long in Atlanta, we’ve watched developers build wherever they want. We have to rein in this congestion-causing hyper-development and shift to smart growth that enhances the quality of life in our neighborhoods.  As a lawyer representing cities, school systems, and property owners for over a decade, I understand zoning and land use regulation. I will use my experience to make sure what’s great about Atlanta doesn’t get lost as we grow. 

Through smart growth, the City of Atlanta can expand access to jobs, improve citizens’ health and quality of life, and accommodate future growth. We need a transparent approach to development that supports historic preservation, includes more opportunities for public input, and holds developers accountable. 

Jennifer Ide will lead Atlanta with vision and integrity through our next phase of growth.

Smart growth means having a vision and being proactive about what our business districts, neighborhoods and commercial sectors look like.  Rather than just building buildings, we need to be developing communities.  The City should play an active role in shaping Atlanta’s growth, with strong commercial sectors and development in or near residential neighborhoods enhancing their character, while making them stronger and connecting neighbors. 

Jennifer's experience as a lawyer, an entrepreneur, a community volunteer, and a parent makes her an effective problem solver, policy maker, and bridge builder.

As our Councilmember, Jennifer will: 

  1. Increase transparency 
  2. Protect the historic charm of our neighborhoods by restricting growth to scale, reducing cut-through traffic, and preserving our greenspaces
  3. Support NPU land use policies and keep density in existing corridors
  4. Encourage transit-oriented development, safe sidewalks, and bike paths while implementing complete street projects that make our roads safer for pedestrians, cyclists, and cars 
  5. Champion the use of technology 

The next Mayoral administration will have a historic impact on Atlanta's zoning code. We need leaders with a strong sense of civic integrity who will defend the interests of residents in our in-town neighborhoods

As the residents' candidate Jennifer will support NPU land use policies, seek community input, and increase transparency to protect the historic charm of our neighborhoods and preserve our greenspaces. We must support NPU leaders, leverage technology to make information about new projects and the firms behind them readily accessible, and establish comprehensive community development plans, like Blueprint Midtown, that enable a long-term vision and overlay zoning for Beltline, residential, and neighborhood commercial districts. 

With smart growth, we can end traffic gridlock. 

Smart growth will include leveraging technological enhancements from synchronizing traffic signals to encouraging Marta to add Wi-Fi to its trains, buses, and stations. It will also include working hand-in-hand with MARTA to prioritize the expansion of public transportation in the city to alleviate traffic congestion, shorten commute times between job centers and areas of the city without meaningful access to them, keep millennial workers, and attract new business to Atlanta.  

Along the Beltline and in other TADs, we need to focus on how development should play a role in supporting the public good and the core components needed for a community—access to housing, jobs, health, and education.    

Atlanta needs an expanded rail backbone, as well as more appropriate bus service and additional “last-mile” options.  In addition to MARTA, Atlanta needs to work through its backlog of infrastructure projects to ensure that our roads, bridges, sidewalks, and bike lanes are functional, and we need to be good stewards of the Renew Atlanta and TSPLOST funds as we do so.

With smart growth, we can create healthier neighborhoods

Innovative thinking in housing development can also be a tool in targeting health discrepancies.  Atlanta has a 13-year differential in lifespan across zip codes that are only a few miles apart.  Development that includes gardens, recreational facilities and/or greenspace, and retail including health clinics could play a key role in addressing this disparity.  We should look at ways to incentivize public good, such as space for early childhood education and grocery stores in new developments.  Supporting a healthy population is not only the right thing to do for our residents, but also for having a productive workforce. And we need to do this without leaving anyone behind by stepping up our support for affordable housing in the face of increasing property values in certain parts of the city.